Microflite will hold the exclusive license to operate helicopter transfers throughout the Melbourne Cup Carnival for the next three years, and flights are booking fast.
Microflite will operate a helicopter shuttle service between Moorabbin Airport and Flemington Racecourse, and VRC members will be entitled to a 10% discount on the service.
Exclusive helicopter services can also be booked to and from Flemington Racecourse from locations including Melbourne Heliport in the CBD, Melbourne Airport, Moorabbin Heliport, Lilydale, Geelong, Mornington Peninsula and Phillip Island.
Uber and Microflite will also join forces to provide an elevated UberChopper experience, allowing racegoers to skip the traffic and take to the sky.
Taking flight between Crown Casino and Flemington Racecourse, UberChoppers will be available to book on-demand via the Uber app on all four days of the Melbourne Cup Carnival, and will include transport to and from the helipad after the flight.
On the ground, riders will have the opportunity to win the ultimate upgrade to an UberChopper, taking their Melbourne Cup Carnival experience to new heights.
VRC Chief Executive Officer Neil Wilson said the Club has worked collaboratively with all transport providers to offer a range of services to racegoers.
"We want racegoers to get to and from Flemington safely and with ease. In addition to a great range of public transport options available, the dedicated Uber zones will help more people enjoy the Melbourne Cup Carnival with affordable and reliable rides, while Microflite helicopters will whisk racegoers to and from Flemington utilising our exclusive on-course helipad."
Uber Australia and New Zealand Regional General Manager Susan Anderson said the company was proud to be the VRC's rideshare partner.
"With more than 24,000 driver-partners in Melbourne, the Uber app will enable thousands of racegoers to access safe, reliable and affordable rides at Flemington. To celebrate our three-year partnership, we are reimagining the way punters arrive and depart at this year's Carnival. We know that time is precious which is why we will be providing magical experiences to keep riders entertained while they wait."
Microflite General Manager Rodney Higgins said: "Microflite is excited to be working with the VRC and Uber to elevate the experience of racegoers with our rapid and luxurious flights to the heart of the Melbourne Cup Carnival. Helicopters provide a valuable additional transport option for Victoria's leading cultural and sporting events."
The VRC will officially open the Melbourne Cup Carnival today with AAMI Victoria Derby Day, followed by Lexus Melbourne Cup Day on Tuesday 6 November, Kennedy Oaks Day on Thursday 8 November and Seppelt Wines Stakes Day on Saturday 10 November.
Tickets and hospitality packages can be purchased from flemington.com.au.
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About Microflite
Microflite Helicopter Services is, without doubt, Victoria's premier helicopter tourism operator. We strive for excellence in all of our operations and are proud of our reputation for outstanding safety, service, and beautifully appointed aircraft.
Our elegant red helicopters have become a well-known feature of Melbourne, operating from our CBD helipad on the beautiful Yarra River. Microflite operates the Melbourne Heliport, enabling convenient access to the city centre for local and international tourists alike.
Microflite is delighted to be the provider of helicopter services to this prestigious event in the Melbourne calendar.
About Victoria Racing Club and Melbourne Cup Carnival
Host of the Melbourne Cup Carnival, the Victoria Racing Club at Flemington was founded in 1864 and is the world's largest member-based racing club, with more than 30,000 members. Regarded as the world's most vibrant racing event, the Melbourne Cup Carnival is a uniquely Australian celebration of sport, fashion, food and wine and culture, attracting more than 310,000 racegoers to Flemington Racecourse over four magical racedays each year and injecting more than $444 million into the Victorian economy. The jewel in the Melbourne Cup Carnival crown is the Lexus Melbourne Cup, a 3200m Group 1 staying race, one of the world's richest, offering $7.3 million in prize money and held on the first Tuesday in November.
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